Growth Marketing Manager – B2B Demand Generation

About the role

We are seeking a hands‑on Growth Marketing Manager to own and scale the demand‑generation engine for Nebius Academy’s B2B AI transformation programmes. Reporting to the CMO, you will design multi‑channel campaigns, optimise funnels and deliver measurable pipeline growth across multiple markets.

Key responsibilities

• Design, launch and optimise full‑funnel demand‑generation programmes from awareness to pipeline conversion.
• Build and deploy LLM agents to scrape competitor ads, generate battlecards, summarise media coverage and draft personalised outbound sequences.
• Manage paid acquisition on LinkedIn, Google, Meta and other B2B channels to generate qualified leads.
• Create, test and continuously improve landing pages, email sequences and conversion funnels.
• Define, track and improve metrics such as MQLs, CPL, CAC and pipeline contribution.
• Collaborate closely with Sales to refine lead quality and feedback loops.
• Plan and execute field‑marketing activities including webinars, events and regional activations.
• Support ABM initiatives and coordinate campaigns for priority accounts.
• Work with Content and Design teams to produce compelling messaging and assets.
• Leverage AI tools to accelerate campaign execution and workflow efficiency.

Required profile

• 5+ years of hands‑on experience in B2B growth, demand or performance marketing.
• Proven track record managing paid campaigns on LinkedIn, Google and Meta.
• Strong analytical mindset with ability to interpret data and make data‑driven decisions.
• Experience with marketing automation platforms (e.g., HubSpot) and CRM systems.
• Demonstrated ability to work cross‑functionally with Sales, Content and Design teams.

Required skills

• LinkedIn Ads
• Google Ads
• Meta Ads
• HubSpot (or similar marketing automation)
• CRM platforms
• LLM agents / AI tools for marketing automation