Marketing Officer

About the role

We are seeking a dynamic and creative Marketing Officer to support the planning and execution of integrated marketing, digital, social media, and Corporate Social Responsibility (CSR) activities. The role works closely with the Head of Marketing, advertising and PR agencies, and internal stakeholders to deliver high‑quality campaigns, brand communications, events, and promotional initiatives across multiple channels.

Key responsibilities

• Support the planning, coordination, and execution of integrated 360° marketing campaigns across traditional and digital channels.
• Develop campaign briefs and liaise with advertising and PR agencies to ensure timely, high‑quality delivery of marketing materials.
• Manage social media activities, including content calendars, community management, and customer enquiries.
• Oversee day‑to‑day brand communications and website content, ensuring consistency with corporate guidelines.
• Contribute to the development and implementation of marketing strategies, annual plans, and CSR initiatives.
• Organise and execute corporate, marketing, and CSR events, sponsorships, activations, and promotional activities.
• Monitor marketing budgets, invoices, campaign timelines, and key deliverables, providing regular updates to the Head of Marketing.
• Track campaign performance, prepare KPI and post‑campaign evaluation reports.
• Provide marketing and communication support to internal departments and coordinate production of relevant materials.
• Maintain the company’s digital business listings and photo library, ensuring information remains accurate and up‑to‑date.

Required profile

• University degree in Marketing, Communications, Business Administration or a related field.
• Minimum 5 years of relevant experience in marketing, digital marketing, communications or a similar role.
• Good knowledge of digital marketing, social media management, campaign planning and execution.
• Experience coordinating integrated 360° marketing campaigns across multiple channels.
• Knowledge of digital analytics, campaign performance monitoring, and KPI reporting.
• Proficiency in Microsoft Office and familiarity with digital marketing and analytics tools.
• Strong written and verbal communication skills in Greek and English.
• Excellent organisational and time‑management abilities, with a proactive and adaptable attitude.

Required skills

• Microsoft Office
• Digital marketing tools
• Analytics tools
• Social media management platforms