Head of In-App Advertising (Europe, Remote)
Torox
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About the role
Torox is a global rewarded user acquisition and monetization platform that partners with leading gaming, fintech and consumer brands. We are seeking an experienced, entrepreneurial Head of In-App Advertising to build and lead our mobile and in-app advertising activity across Europe, working remotely.
Key responsibilities
- Develop and execute Torox’s mobile advertising strategy and build the in-app advertising activity from the ground up.
- Establish partnerships with advertisers, agencies, app developers, publishers, DSPs and mobile traffic sources.
- Acquire and manage mobile advertising demand and supply, leading campaign launches, commercial negotiations, pricing and partner onboarding.
- Collaborate closely with Ad Operations, Product and Business Development teams to monitor performance and ensure sustainable growth, profitability and scalability.
- Build the processes, technology requirements and team needed to grow the mobile division.
Required profile
- Proven experience working for a mobile advertising agency, ad network, DSP or similar company.
- Strong understanding of mobile user acquisition, in-app advertising, programmatic buying and performance marketing.
- Existing relationships with mobile advertisers, agencies, publishers and traffic partners.
- Experience managing both demand and supply sides of the business and strong commercial negotiation skills.
- Data-driven mindset with solid understanding of campaign performance metrics and optimization.
- Ability to independently build a new business activity and take full ownership of its growth.
- Excellent English communication skills; experience managing a team or building a business unit is a strong advantage.
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Torox