Group Chief Marketing Officer

About the role

Tickmill is looking for a Group CMO in Limassol to turn the company from an established trading business into a broader consumer financial brand. The role sets the marketing and brand strategy, builds the marketing organisation and leads it across brand, performance, partnerships and lifecycle functions.

Key responsibilities

• Set the marketing and brand strategy that carries Tickmill into a broader consumer financial brand.
• Design and build the marketing organisation, recruiting, structuring and leading across brand, performance, partnerships and lifecycle functions.
• Control the Group marketing budget and hold the function to a rigorous, data-led standard of measurement and accountability.
• Lead go-to-market and positioning as each new product line (Investing, Wealth, Prediction Markets) comes to market.
• Work closely with product-line leadership, Business Development and the leadership team on how new markets and products are launched.
• Define the KPIs the marketing function is held to and report on them with the same discipline expected of any revenue-driving function.
• Turn client, partner and market intelligence into sharper positioning and stronger brand equity.
• Represent Tickmill externally to media, partners, industry bodies and the Board as the face of its marketing ambition.