Marketing Executive

About the role

We are looking for a dynamic Marketing Executive to support the planning and delivery of integrated marketing campaigns across digital and traditional channels for an international group operating in Cyprus. The role combines creativity with data‑driven decision making to build brands, generate demand and deliver measurable results.

Key responsibilities

• Support the development and implementation of integrated marketing plans aligned with business objectives and brand strategy.
• Plan, execute and optimise digital campaigns on social media, search engines, email, websites and other platforms.
• Create, coordinate and publish engaging content such as social media posts, newsletters, presentations and website copy.
• Manage social media channels and online communities, ensuring consistent brand voice and timely engagement.
• Assist with website updates, SEO initiatives, paid advertising and performance reporting.
• Monitor campaign performance, website traffic, leads and engagement metrics, using insights to improve ROI.
• Conduct market, competitor and customer research to identify trends and opportunities.
• Coordinate activities with internal teams, external agencies, media partners and other stakeholders.
• Support the organisation of corporate events, sponsorships, promotional activities and brand activations.
• Maintain marketing calendars, budgets and documentation while ensuring compliance with brand guidelines and data‑protection regulations.

Required profile

• Bachelor’s degree in Marketing, Communications, Business Administration or a related field.
• Minimum 3 years of experience in marketing, digital marketing or communications.
• Excellent written and verbal communication skills in both Greek and English.
• Strong analytical mindset with confidence working with campaign data and performance dashboards.
• Creative, organised and detail‑oriented with the ability to manage multiple projects and deadlines.

Required skills

• Social media management and content creation tools.
• Email marketing platforms.
• SEO and paid digital advertising knowledge.
• Website analytics and performance‑metric reporting.
• Experience with digital marketing, CRM, analytics or content‑management systems.
• Microsoft Office suite, especially PowerPoint and Excel.